Remarkable customer research is the first step to attract and keep customers for life.

If you have less than $2.1 billion, then the first rule of knowing your customer is not to do market research. Do these 3 things instead.

Customers are the lifeblood of every business. Healthy online businesses, like doctors, need to know their blood type. Here’s how to find out.

Your online business is like a car. It takes you places. Your sales funnel is like a tire. Unless you’ve got unicyclist skills, it’ll only take you so far.