FREE TRAINING:
HOW TO C.R.A.F.T. YOUR COURSE
AND VALIDATE WITH S.A.L.E.S. in 8 weeks

CLICK THE BUTTON.
LEARN THE FRAMEWORK.
I CREATED IT AFTER COACHING 800+ COURSE CREATORS.
Now it’s your turn.
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What You'll Discover
When you join this Masterclass...
- C.R.A.F.T. YOUR COURSE
Why to map your course in 1 day on 3 pages (instead of 30+ pages over 3+ months).
- "Did I pick the right course topics?"
- "How long should my course be?"
- "Should I have a community?"
- CREATE PREDICTABLE S.A.L.E.S.
How to know they’ll buy before you sell on a video call or write a word of sales copy.
- "Am I charging too little?"
- "Am I charging too much?"
- "How do I send the right message, to the right person, at the right time?"
- FOCUS YOUR I.D.E.A.S.
Learn how to get to the 3rd level of a scalable course business in 8 weeks (instead of 8+ months).
- "How long does this really take?"
- "Can I do this if I'm not a copywriter?"
- "Can I do this if I'm not a techie?"
Meet Your Instructor
MARC AARONS
Hey, Marc here. I’m an environmental science researcher turned…
Founder: I got 700,000+ visitors to come to my first site without paid ads, influencers or any kind of degree in business.
Consultant: I’ve worked with the United States’ National Institute of Health, neurosurgeons, and New York Times bestselling authors
Coach: 1,600+ coaching sessions with e-commerce, agencies and course businesses ranging from $0M – $10M+ in annual revenue.
After 10 years and working with over 800 course creators, I’ve done a lot of things right and gotten a lot WRONG.
I’m here to share with you what I wished someone shared with me – that way, you’ll have every weapon available to leave this world better than how you found it.

Marc has been featured in...

BONUS
THE GROWTH SERIES
I.D.E.A.S.
for impact

C.R.A.F.T.
your expertise

S.A.L.E.S.
before you sell

Join my free training and you’ll also get exclusive access to “The Growth Series” – a 3-part “executive summary” video series on the growth pillars of a course business.
What Students Are Saying...





At 80/20, we bring you educational content from our experiments and in-the-field work of our best clients. Their talents and work ethic are exceptional. When we present revenue and sales figures on our website, we are showcasing exceptional results, which do not reflect the average experience. You should not rely on any revenue, sales, or earnings information we present as any kind of promise, guarantee, or expectation of any level of success or earnings. Your results will be determined by a number of factors over which we have no control, such as your financial condition, experiences, skills, level of effort, education, changes within the market, and luck. Running any business, especially online, carries risks — your use of any information contained on this website is as at your own risk. We provide content without any expressed or implied warranties of any kind. By continuing to use our site and access our content, you agree that we are not responsible for any decision you may make regarding any information presented or as a result of purchasing any of our products or services. That said, we invite you to learn and level up with us because helping small businesses isn’t a hobby for us — it’s our mission and purpose.